Better
No longer do you have to choose between
a one size fits all national campaign or managing hundreds of
smaller local campaigns. Webshare Publishing enables organizations
to put national campaigns on the web that are then available
to your authorized representatives to customize to their local
needs. You decide which elements will be customizable and which
are static. You control the look and the feel. Your local representatives
will then provide the local content to ensure maximum impact.
Still not convinced? We can incorporate an approval process
so that you can review each job before it is printed. Central
management will be able to ensure that individually executed
marketing campaigns are well coordinated and consistent with
company wide branding requirements. Key management information
is captured to better understand the needs of individual markets.
Faster
Managing the creative and print process
centralizing will enable your local representatives to focus
on getting the customized components of the piece in tune
with the specific needs of the local market. Once they have
this information they will be able to execute effective marketing
campaigns in a matter of minutes with nothing more than an
Internet connection. No special software or skills are required.
Cheaper
The logistics of coordinating hundreds of local campaigns
without the benefits of Webshare Publishing’s software
tools would be a nightmare not to mention prohibitively expensive.
Cost savings accrue on a number of fronts. First, the centralization
of the creative process and print management frees up hundreds
of hours of local management time. This will also allow the
organization to secure the most attractive rates from its
selected vendors. Second, the organization will not spend
money recreating the wheel several hundred times over. Third,
there is no need to for local managers to spend a thousand
dollars per copy for desktop publishing software.
Webshare is simply a better way to formulate,
distribute and execute direct marketing strategies.
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